TOTAL SALES GROWTH
+20%Q2 2026 vs Q1 2026
CMC ORGANIC / CLIENT STORY 02 / OREGON
CANNAFUSE
Plant curiosity. Built into the experience.
A website, a visual library and practical tools for an infusion-focused brand. Web development, photography, SEO, advertising and marketing strategy, connected by one clear idea: help people understand what they can make.
EXPLORE THE WORK
PRODUCT PHOTOGRAPHY / JIM HADLEY01 / THE DIRECTION
MAKE CURIOSITY USEFUL.
CannaFuse brings together infusion tools, education and CBD / CBG products. The creative work gives that mix a clear home, with a path from an initial question to a useful guide, a calculation or a product.
The product is one part of the story. Understanding how to use it is the other.
The experience connects brand personality with practical information. Original photography gives it a recognizable visual voice; clear page structure gives customers a way through the details.
- CLIENT
- CannaFuse · Oregon
- ROLE
- Website / SEO / Photography / Advertising / Marketing strategy
- FOCUS
- Infusion education, useful tools and product discovery
RESULTS / SELECTED QUARTER
A STRONGER SECOND QUARTER.
In Q2 2026, CannaFuse recorded higher sales and more orders than in Q1. A measured highlight from the broader brand relationship, with commercial totals kept private.
ORDER GROWTH
+33%Q2 2026 vs Q1 2026
Relative index · Q1 = 100
Source: Shopify Analytics · All sales channels · April 1–June 30 vs January 1–March 31, 2026. Percentages rounded.
Period & context
Selected historical highlight: Q2 2026 compared with Q1 2026. These results predate the October 2026 website redesign and are not attributed to that redesign or to any single campaign.
02 / WEBSITE & ECOMMERCE
A PLACE TO LEARN. A PLACE TO MAKE.
The storefront brings product discovery, how-to content and tools into the same experience. Warm neutrals, botanical color and expressive typography give CannaFuse its own character inside a practical shopping system.
SELECTED DESIGN WORK / STORE CONTENT AND OFFERS MAY EVOLVE
THE WHOLE EXPERIENCE.
The website work extends through navigation, product and collection pages, educational articles, recipes, search, cart and account flows. These supporting pages carry the same tone and make the experience feel considered beyond the first screen.
FOLLOW THE QUESTION.
How does it work? What do I need? Where do I start? Page structure and links help visitors move between an explanation, a tool and the relevant product.
VISIT CANNAFUSE03 / TOOLS & EDUCATION
GIVE PEOPLE SOMETHING THEY CAN USE.
Calculators and educational content are central to the website work. They create useful reasons to visit and give the brand room to explain the process, beyond a product description.
INTERACTIVE / TRY THE PRODUCT EXPERIENCE
A LITTLE MOVEMENT. A CLEARER IDEA.
A working preview of the volume slider built for CannaFuse. Move the control to watch the oil rise and the measurements update.
OPEN THE FULL CALCULATORUS cups
mL / US tablespoons
0.252
Volume conversion demo. Explore the full calculator for the complete experience.
POTENCY CALCULATOR
An interactive estimation tool makes the numbers easier to explore, with inputs, assumptions and results presented in a clear sequence.
TERPENE TOOLS
A dedicated calculator experience gives more technical information a usable interface, with labels and guidance that fit the rest of the site.
GUIDES & RECIPES
How It Works, infusion education and recipe content connect the practical steps with the tools and products used along the way.
04 / ORIGINAL PHOTOGRAPHY
FROM THE FARM TO THE FINE DETAILS.
Studio product studies and Oregon farm photography give CannaFuse a visual archive of its own. Clean backgrounds show the objects clearly; field photographs bring in the people, plants and working environment behind the brand.
05 / SEO, ADVERTISING & STRATEGY
GOOD CONTENT NEEDS A CLEAR DIRECTION.
Search, advertising and marketing strategy support the website and visual work. The aim is to connect the brand’s useful information with the people looking for it, then give them a coherent experience when they arrive.
SEARCH & STRUCTURE
Page hierarchy, product information and educational topics work together so the site can explain what it offers and connect related content.
ADVERTISING
Photography, messaging and landing-page work provide the creative material around the advertising effort, with the product story carried through to the site.
MARKETING STRATEGY
A shared direction connects the storefront, content and campaigns. The focus stays on infusion education, practical tools and a recognizable brand voice.
PHOTOGRAPHY / EDUCATION / COMMERCE
LET’S MAKE SOMETHING USEFUL.
A strong product deserves a clear story and an experience that helps people get into it. Let’s build yours.
START A PROJECTBACK TO ALL WORK
